This Privacy Policy describes how https://choiceuniforms.in/.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site, in accordance with applicable Indian laws including the Digital Personal Data Protection Act, 2023.

COLLECTING PERSONAL INFORMATION

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, “Personal Information” means any information that can identify an individual.

Device Information

Examples of Personal Information collected:
Web browser version, IP address, time zone, cookie information, pages visited, products viewed, search terms, and how you interact with the Site.

Purpose of collection:
To load the Site accurately for you and perform analytics to improve our services.

Source of collection:
Collected automatically through cookies, log files, and similar technologies.

Disclosure for a business purpose:
Shared with analytics and hosting providers (e.g., Google Analytics, hosting platforms).

Order Information

Examples of Personal Information collected:
Name, billing address, shipping address, phone number, email address, school name (if applicable), and payment details.

Purpose of collection:
To process orders, arrange delivery, send invoices/order confirmations, communicate with you, and prevent fraud.

Source of collection:
Collected directly from you.

Disclosure for a business purpose:
Shared with payment gateways (e.g., Razorpay, Stripe) and logistics partners (e.g., Shiprocket or local delivery providers).

⚠️ We do not store your card or banking details.

Customer Support Information

Purpose of collection:
To provide customer service and resolve queries.

Source of collection:
Collected from you via forms, calls, or emails.

MINORS

The Site is intended for use by parents or guardians purchasing school uniforms. We do not knowingly collect Personal Information from children under 18 without parental consent. If you believe a child has provided us with Personal Information, please contact us to request deletion.

SHARING PERSONAL INFORMATION

We share your Personal Information with service providers to help us provide our services, such as:

Payment processors

Shipping and logistics partners

Website hosting and analytics providers

We may also share your information:

To comply with applicable laws and legal requests

To protect our rights and prevent fraud

BEHAVIOURAL ADVERTISING

We may use your Personal Information to provide targeted advertisements or marketing communications.

For example:

We use Google Analytics to understand user behavior

We may use advertising platforms like Meta (Facebook/Instagram) or Google Ads

You can opt out of targeted advertising through your browser settings or relevant platform controls.

USING PERSONAL INFORMATION

We use your Personal Information to:

Offer products for sale

Process payments

Deliver orders

Communicate updates

Provide customer support

Send marketing communications (only with your consent)

LAWFUL BASIS (INDIA – DPDP ACT)

Under the Digital Personal Data Protection Act, 2023, we process your Personal Information based on:

Your consent

Performance of a contract (order fulfillment)

Compliance with legal obligations

Legitimate business purposes

You may withdraw your consent at any time by contacting us.

RETENTION

We retain your Personal Information only as long as necessary to:

Fulfill orders

Comply with legal requirements

Maintain business records

You may request deletion of your data at any time.

YOUR RIGHTS

As per Indian law, you have the right to:

Access your Personal Information

Correct or update your data

Request deletion of your data

Withdraw consent

File a grievance

To exercise these rights, contact us using the details below.

GRIEVANCE REDRESSAL

In accordance with Indian law, you may contact our Grievance Officer:

Name: Saatvik Talwar
Email: saatviktalwar@gmail.com
We will address your concerns within a reasonable time. You may also escalate complaints to the Data Protection Board of India if required.

COOKIES

We use cookies to improve your browsing experience.

Cookies help us:

Remember user preferences

Analyze website traffic

Improve performance

You can manage cookies through your browser settings. Disabling cookies may affect website functionality.

DO NOT TRACK

Our Site does not currently respond to “Do Not Track” signals due to lack of standardized implementation.

DATA SECURITY

We implement reasonable security measures to protect your Personal Information. However, no method of transmission over the internet is completely secure.

CHANGES

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.